A Revenue Model for Alaska’s Mileage Plan Could Be Good


I first heard rumors from One Mile at a Time that Alaska Airlines is sending out a survey with questions that suggest it plans to implement a new revenue-based loyalty program instead of the traditional model that awards miles and status based on distance flown. The Points Guy took this … [Read more...]

New Delta Sky Club Guest Fee for Alaska Board Room Members

New Delta Alaska lounge policy

Last month I wrote about reciprocal lounge access policies for people flying on Alaska Airlines or who have an Alaska Airlines Board Room membership. I mentioned that Board Room membership is a cost effective alternative to purchasing a membership with Delta Sky Clubs even if you never fly … [Read more...]

Alaska Airlines Raises Prices for Delta Awards

Alaska Delta award changes

It's no surprise that Alaska Airlines has raised the award rates for many Delta-operated flights -- by an average of 26% for those routes affected. Delta has indicated in changes to its own loyalty program that it is making many awards more expensive (a new calculation for awarding miles, … [Read more...]

Double Dip with Starwood and Delta’s Crossover Rewards

Crossover Rewards

Given all the changes to the Delta SkyMiles loyalty program in the past year, many have questioned if the program still deserves one's loyalty. The addition of Medallion Qualifying Dollars makes it more challenging to earn elite status. The new method for earning award miles -- from one … [Read more...]

Is the Gold Delta SkyMiles Card Worthwhile?

Delta Gold Amex

With all the news about Delta and Alaska Airlines this week, a couple of local readers wanted my opinion when Delta sent out a targeted offer to Seattle residents for the Gold Delta SkyMiles credit card. We're being tempted with 50,000 SkyMiles after spending $1,000 in the first three … [Read more...]

Delta and Alaska Cut Reciprocal Elite Benefits

Elite updates

Several readers messaged me this morning that Delta Air Lines and Alaska Airlines have agreed to limit the reciprocal benefits they provide to elite customers traveling on the other's flights (HT to Paul). These changes are effective on May 1 and indicate a continuing deterioration in the … [Read more...]